For the month of Maya car and truck dealership in Perth County is reminding its community that farmers feed cities and rural communities alike. They're encouraging dealerships across the Province to do the same.

Listowel City Ford, (formerly Harvey Krotz Ford), will support the Farmers Feed Cities! campaign by donating $100 for every new car or truck sold or leased in the month of May to local efforts of farmers hoping to raise awareness of agriculture and obtain a long-term investment from government.

"There are a lot of farmers in this area, and they need our help," says Selby. "The Farmers Feed Cities! campaign reminds everyone how important agriculture is to rural economies, and I'm personally challenging dealerships across the Province and Canada-wide to help carry that message forward with similar events while the farmers are in their fields this spring and summer."

This year many farmers across the province have been suffering from one of the worst farm income crises in decades due to record-low grain and oilseed prices. They're looking for a long-term investment in insurance programs to help combat billions of dollars in subsidies other countries pay their farmers.