
FUEL ETHANOL
Ethanol Takes the Spotlight in Year 2000
by Ellen Klupfel, Public Information Coordinator, Canadian Renewable Fuels
Association
During the spring and summer months, the Canadian Renewable Fuels Association (CRFA)
held a series of focus groups and workshops on renewable fuels across Canada. From British Columbia through to
Quebec, the events provided information to give direction to the renewable fuels industry and awareness efforts,
and offered an opportunity to enhance understanding and dispel myths.
The themes for the workshops were based on information needs defined by mechanics, fleet managers, teachers, consumers,
auto dealers and small engine dealers. Members of the renewable fuels and agricultural industries played an important
role in providing technical expertise and addressing discussion issues. The sessions were held as a part of the
Biofuels Awareness Program, a joint effort of the CRFA and Agriculture and Agri-Food Canada, through the Agri-Food
Trade 2000 program.
Interest, participation and awareness varied between communities. Most participants indicated that once they were
aware of ethanol blends, as important, environmentally friendlier and available alternatives, they were more likely
to use them and promote their use to others. Flex-fuelled vehicles were seen as an interesting option, with significant
potential once more E-85 refueling stations are in place. Mechanics and auto dealers are regarded as key sources
of information so it’s important that they be accurately informed about renewable fuels, and the energy sources’
effects on vehicles. The efforts of the agricultural community in raising awareness of rural issues and environmental
practices are vital to the acceptance of renewable fuels. Consumers are looking to farmers for assurance that they
themselves are using ethanol blends.
The
Year 2000 will be eventful for the ethanol industry. In May, the Millennium Ethanol
Vehicle Challenge (EVC) will help inform Canadians of the emissions-reduction
and performance potential of renewable fuels from biomass. Plans for the EVC are
well underway, with major events scheduled for Ottawa, Oshawa, Toronto, Chatham
and Windsor. The University of Waterloo Alternative Fuels Team – the only Canadian
team to have participated in the competition so far – is preparing its Chev Silverado
with improvements from last year, and plans to showcase a new technology at the
event. The International Fuel Ethanol Workshop and Trade Show (FEW) will be held
in Windsor in June 2000, the first time in its 15-year history that it will take
place outside the United States. The event provides the latest information on
ethanol production technology, plant operations, feedstocks and market developments,
and boasts the only industry trade show. The aim of the workshop is to improve
process efficiencies, reduce costs and increase yields. For further information
or to register, contact Bryan and Bryan Inc. at (719) 942-4353.
Ethanol continues to demonstrate that it has the potential to play a significant role in Canadian efforts to reduce
emissions of greenhouse gases. The interests of renewable fuels are represented on several sub-groups of the transportation
table and other activities that are part of the national strategy process before ratification of the Kyoto protocol.
CRFA continues updating its web site with news and information on renewable fuels. New resources are available
at http://www.greenfuels.org.

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